Spec's weekly question: is the machine profitable? ROAS = Revenue ÷ Ad Spend. Healthy > 3×. Break-even ~1×.
| Campaign | Spend | Clicks | Purchases | CPA |
|---|---|---|---|---|
| DIRECT WeekToBook Listings Jul2026 | $298.62 | 51,173 | 0 | — |
| AAC Cold Broad 8Hacks Jul2026 | $196.37 | 9,237 | 0 | — |
| AAC Diaspora + Africa Jul2026 | $143.56 | 1,862 | 16 | $8.97 |
| CBO Broad Scale Jul2026 | $112.87 | 4,418 | 26 | $4.34 |
| DIRECT MA WeekToBook Jul2026 | $107.71 | 10,892 | 0 | — |
| DIRECT CI WeekToBook Jul2026 | $107.48 | 12,257 | 0 | — |
| AAC Salespage SPTEST2 RealCheckout Jul2026 | $15.06 | 44 | 0 | — |